Before Barack Obama was famous, Archie comics used the expression “Brrack!” as a sign of disgust

Dan from Squirrel Hill's Blog

I was just getting around to reading some of the Archie comics digests that I’d purchased over the past few years, and I came across this panel from issue #64 of World of Archie Comics Double Digest:


Since the digests are reprints of older stories, the original story was almost certainly published many years (or even decades) before anyone had ever heard of Barack Obama.

I’m not sure when or in which issue this story was originally published. My guess is that it’s from the late 1970s or early 1980s.

Also, since this is a modern day reprint of an older story, they edited the text to remove Svenson’s Swedish accent. This alteration is an unfortunate symptom of today’s political correctness. Decades ago, the whole point of the Svenson character was his accent. Without it, all of his personality is gone.

You can read the entire story (which is…

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